In October 2011 the European Commission published a new policy on corporate social responsibility.
It states that to fully meet their social responsibility, enterprises "should have in place a process to integrate social, environmental, ethical and human rights concerns into their business operations and core strategy in close collaboration with their stakeholders".
The aim is both to enhance positive impacts - for example through the innovation of new products and services that are beneficial to society and enterprises themselves - and to minimise and prevent negative impacts
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